Last night I came across this poster at the eminently busy season opening at Al Serkal Avenue. It caught my eye because I have the original version, bearing the words "Visit Palestine" and the silhouette of the Dome of the Rock, hanging in my front room. With that random connection to my humble dwelling, I was captivated and, undoubtedly, so will be multitudes of others. Such is the power of pop culture references, which come in many shapes, most of them addictive. It's all very tongue-in-cheek, as was much of the art on display last night. Humour, it seems, is not just the safety vent of political and social subversion; it is also a sharp hook for the slippery attention span of the viewer.